As the link between product and purveyors, Kresan Naidu, Pernod Ricard’s bartender community manager, spends his life juggling corporate commitments with herding a rowdy bunch of bar staff. His demeanor is infectious. When he addresses you, it’s as if the sun itself is shining, reminding you of a holiday in his home town, Durban.
Naidu eschews pinning down his style, preferring pageantry and symbolism expressed through the trifecta of colour, design, and tailoring. When asked directly to define his style, Naidu offers a kooky response: “My personal style is defined by pineapples, which are both the symbol of the hospitality industry and a thread that has run through my life since I was a child.”
Naidu spends time every morning dressing to reflect his mood. “I don’t plan ahead, but I do pay attention to the details,” he says. “If you look good, you feel good. Life’s too short for a boring shirt.” And he has no interest in labels or prestige. “I choose things based on how they make me feel,” he says.
What’s in your wardrobe? Colourful takkies, interesting collared shirts, T-shirts from ethical sources, baseball caps, jeans, and every colour chino from Topshop. Oh, and about 20 Casio watches.
Your favourite piece of clothing right now? A baseball-style overcoat I bought in Thailand.