TAG Heuer celebrates the 60th anniversary of its Autavia
The luxury watch brand revealed three new Autavia models
At the recent LVMH Watch Week, TAG Heuer revealed three new Autavia models in celebration of the 60th anniversary of Heuer’s oldest collection. Joining the new generation Autavia lineup, first introduced in 2019, are two limited-quantity flyback chronographs and a three-hand GMT.
In 1911, Heuer Watchmaking patented the first dashboard chronograph called the Time of Trip, which would later evolve to become the Autavia, used in racing cars and aircraft from 1933 to the 1950s. A portmanteau of “automobile” and “aviation”, the name was later adopted in honour of those early instruments for the launch of the chronograph wristwatch in 1962 under the leadership of Jack Heuer. Immediately recognisable, this innovative timepiece captured the energy and excitement of racing.