Exclusive
Beauty ahead of time
Introducing N°1 de Chanel, the result of a decade-long study of plants, bio-active ingredients, sustainability, and cellular ageing in the skin
The House of Chanel has answered the global call for sustainability with the launch of a game-changing product line, N°1 de Chanel — the culmination of a decade’s research and commitment to nature and ingredient integrity. With a long history of researching and working with natural ingredients, Chanel turned to the expertise within its own labs, where sustainability has become part of the brand’s DNA. In the beauty industry, sustainability is now a serious topic of conversation, and the introduction of N°1 de Chanel is proof that Chanel not only has been ready for this step for some time but is also taking strides to change the culture within the luxury space.
“Concerning the line, this is the first one — and a first for us — that will really have a global approach to beauty by combining skincare, makeup, and fragrance mist. It also has a sustainable and innovative approach, which will really change the way of thinking about beauty products. I think it’s game changing in terms of active-ingredient creation,” says Sandra Forestier, head of biological and clinical studies at Chanel. The brand had the luxury of being able to dedicate a considerable amount of time to researching natural ingredients and their traceability, in order to guarantee safe ingredients without having to resort to chemicals. With the abundance of natural ingredients available to it, Chanel turned to Gabrielle Chanel’s favourite flower, the camellia — a delicate plant iconic for its aesthetic value and resilience, as neither water nor cold has any impact on its petals.
From left:
1.Powder-To-Foam Cleanser 25g, R1 005
2. Revitalizing Lotion 150ml, R1 230
3. Revitalizing Illuminating Eye Cream 15g, R1 395
4. Revitalizing Serum 50ml, R2 830
5. Revitalizing Cream 50g, R2 010
6. Revitalizing Serum-In-Mist 50ml, R1 600
7. Revitalizing Foundation 30ml, R1 435
8. Lip And Cheek Balm 6.5g, R925
9. L’Eau Rouge Revitalizing Fragrance Mist 100ml, R2 155