What is the total area of the Ruinart estate? It represent about 15% of our needs. Our historical vineyards are situated at Sillery on the Montagne de Reims. We also partner with farmers with whom we’ve been working for years and have a long-term commitment. We choose our grapes very carefully. They come from the Premiers Crus, Grands Crus de la Cote des Blancs, and the Montagne de Reims.
There has been talk of including neighbouring areas into the administrative region of Champagne. With an ever-expanding global population and demand for product, given that growth is limited in the region, how can the company grow and expand its production to meet this demand? Moët Hennessy only represents 20% of total Champagne volume, so Ruinart growth only relies on our ability to buy additional Chardonnay grapes of the right quality.
What is it about the Ruinart estate, the actual soils and region within Champagne that adds this unique character to your wines? It’s not only the estate. We do a sharp selection of Chardonnay grapes and it comes specifically from the Montagne de Reims or on top of the Cote des Blancs.
Ruinart was the first Maison but there are many stories on who made the first Champagne. Gosset claim to be the oldest but Dom Perignon is also said to have been the first. Are you brave enough to set the records straight for us? Gosset is the oldest house producing wines from the Champagne region. Monk Dom Perignon perfected the art of blending, and Ruinart is the first established House of Champagne.
Why the focus on Chardonnay? The vision of the Ruinart family post World War II was to produce a Champagne that combined elegance and freshness. They wanted to have a Ruinart ‘taste’ recognisable all over the world. Furthermore, the family’s historical vineyard were situated in Sillery, one of the best places for Chardonnay.
What is the first experience you have when you take your first sip of Ruinart Blanc de Blancs? A sense of purity.
What do you do to relax or take your mind off things? I drink a glass of Ruinart!
And the second sip? Elegance and refinement.
Is the Ruinart family still involved in the business? No.
What is the secret to those fine, delicate bubbles? Less overwhelmingly robust that other bubblies. [Our] winemaking secret.
Three words to describe what’s in a bottle of Rose? A steady pink colour. Freshness. Fruits. A very greedy cuvée.