Dinner follows — with wine or without as you wish (Jameson prefers not to be too militant about these details, as the point is that you enjoy your stay). After dinner, enter the sleep ritual. With all electronics removed, blackout blinds, and plug points covered (to dissuade phone use and blue light), the rooms are havens of calm and quiet. Guests are welcomed at check-in with a unique Sleep Pack (containing scented bath salts to candles, eye masks, and CBD chamomile tea), which is used in conjunction with the carefully planned signature Sleep Ritual. Designed to help the body naturally increase melatonin and evoke deep sleep (the room is set at an optimum temperature and you engage in pre-bed meditation), the ritual is a sequence of steps that allows body and mind to power down and reportedly reduces inflammation, manages stress, and improves mental focus.
The pre-programmed meditation (which plays through cordless headphones in the pack) is a pleasure, and really does still the mind. I was sceptical, but even a brief few minutes spent quieting the noise makes an impact. Being sans phone before bed was difficult, but the absolute darkness is worth the struggle and being forced to turn your phone off is pleasantly liberating.
Importantly, the whole process isn’t airy fairy and has been grounded in research — into nutrition, sleep science, and stress. Jameson was adamant that the offering should combine hard evidence with luxury. “I was keen as a scientist to make sure what we created was credible — and that we could back it up,” he said.
And the idea is not to limit these practices to your time at the hotel but to encourage good habits beyond. “We would like guests to take their experience home with them. Our Sleep Ritual is aimed at empowering guests for the rest of their lives.”
Five Sleep Rooms will be available from 2020 at an exclusive retreat hosted by Jameson. The three-night itinerary will include daily exercise excursions, art tours, spa treatments, meals, and workshops designed to restore and inspire, while at night you’ll be working towards the most restful sleep of your life.