Laissez-faire

Runways make a strong case for beauty that feels luxuriously laid-back

Pink, wind-kissed cheeks channel effortless ease at Ermanno Scervino. (Rosdiana Ciaravolo/Getty Images)

This season, runways have been a masterclass in opulent ease, favouring relaxed silhouettes, sheer layering, textured details, and nonchalant draping. With a sense of escapism and sumptuous elegance, showcased in garments that would feel at home at a luxury beach resort or on a Marrakech getaway, beauty leaned towards a mood that felt expensively laid-back.

As the beauty world straddles the line between the end of the reign of a minimalist, clean-girl aesthetic and a return to rebellion, punk, and wildly glam makeup, minimalism has taken the hint and loosened the reins a bit, departing from the conventional clean-girl characteristics of barely-there makeup and pristine slicked-back buns.

Roberto Cavalli’s cloud-soft curls embrace unpolished glamour. (Rosdiana Ciaravolo/Getty Images)

Instead, it has taken on the ease and simplicity of resort makeup but has made it feel slightly undone with a luxurious finish. Nothing is too serious or polished — rather, balmy finishes and blurred, diaphanous veils of colour recall time spent savouring a secluded, far-flung destination instead of worrying too much about perfecting makeup techniques.

At Michael Kors, Dior, Saint Laurent, Rabanne, Ann Demeulemeester, Dries Van Noten, Sportmax, Roberto Cavalli, and Ermanno Scervino, flushed cheeks, sun-kissed skin, and fresh-faced finishes were seen all over the runways, with a celebration of natural hair texture resulting in a refreshing display of fluffy, tousled waves.

Natural flush

Rabanne’s runway glow: blush swept low for a just-stepped-outside flush. (Peter White/Getty Images)

At Ermanno Scervino, Rabanne, and Ann Demeulemeester, flushed skin was the ultimate marker of a laissez-faire attitude as models had pink blush swept across the cheeks and almost dragged down into the cheek hollows and jawline to create the illusion of a natural flush after a run or a brisk walk.

Blurred

Blurred edges at Sportmax make deep lipstick feel luxuriously undone. (Rosdiana Ciaravolo/Getty Images)

At Sportmax, dark lips that would usually be deemed quite serious and polished were given a treatment that made them look lived in and unintentional. Burgundy lipstick was applied and then lightly buffed with a brush along the edges to give the appearance of lips that had been freshly smooched or smudged.

Laid-back luxe

Saint Laurent’s messy bun: chic, effortless, and perfectly imperfect. (Antoine Flament/Getty Images)

The memo also applied to hair on the runways of Roberto Cavalli, Dior, and Chloé, all of which showcased tousled, natural texture with a fluffy, almost cloud-like finish to curls and waves. At Saint Laurent, Dries Van Noten, and Undercover, models were sent out with hair that was nonchalantly thrown up in a messy bun or claw clip, with flyaways, face-framing pieces, and wispy curls left to their own devices.

Sun-kissed

Michael Kors’ desert-inspired glow bathes cheekbones and temples in gold. ( Armando Grillo/Gorunway.com)

At Michael Kors, where the inspiration was an escape to a desert destination, models were sent out with decadently bronzed skin, giving the outer edges of the face, cheekbones, lids, and nose a golden glow.

Capsule kit

Nars The Multiple in Dolce Vita, R965 (Supplied)
Moroccanoil Treatment Original 100ml, R960 (Supplied)
Chanel Baume Essentiel Multi-Use Glow Stick in Golden Light, R970 (Supplied)
Nars The Multiple in Fling, R965 (Supplied)

From the November issue of Wanted, 2025